Portland, OR

Ginger Bell

TOPIC #1 :


This keynote session or workshop is jam-packed with Emmy Award Winning Producer Ginger Bell’s tried and true video success strategies, including how to build and grow your trusted referral partner network with video, how to expand your influence in the marketplace with video, and how to create an action plan to record videos that convert prospects into borrowers.

Ginger powerfully engages and leads you through several hands-on activities to help you identify topics, develop headlines and create content for your videos.

You will walk away from this powerful session with a solid game plan and concrete steps that you can implement immediately.

In this session, you will learn:

Step 1: How to Identify Topics
Step 2: How to Develop Eye-Catching Headlines
Step 3: How to Formulate a Video Script
Step 4: How to Engage with Your Audience
Step 5: How and Where to Post Your Videos
Step 6: How to Leverage Your Video Content on YouTube, Social Media and Email
• Step 7: How to Create a Video Action Plan


Length of Time : 60 – 90 Minutes

This session can be a keynote or interactive workshop and is for loan originators and leaders who want to start using video in their business.

Add Ginger’s workbooks, Mortgage Video Planner and Leadership Video Planner, to your session to help your audience easily add video to their marketing plan.


To succeed as a mortgage professional, you need to stand out, and social media is definitely one of the most effective marketing strategies that top originators are using.

But it’s not just about posting reviews or listings on social media; today’s agents and consumers are searching for information, and video is quickly becoming one of the most effective ways to engage and brand yourself as the expert.

Having a social media marketing strategy is key to success in real estate. With all the options available today, you need to drill down not only to what is going to work in your market, but more importantly, something you will actually do. You need to have a plan in place that is easy to implement, and make it a part of your hectic schedule. Part of your plan should include creating videos, and that’s exactly what we are going to show you how to do in this webinar!

Join Best-Selling Author and Emmy Award-Winning Producer Ginger Bell as she shows you how to uncover what consumers and agents are searching for, and how to quickly create social media content and videos that will capture their attention and educate them about the home-buying process.

In this fast-paced session we will cover how to:

 Uncover what consumers are searching for online!
 Create engaging social media video content!
 Include storytelling strategies for your next open house!
 Use hashtags effectively!
 Leverage your network to build your social media presence!
 Create a plan to incorporate video into your social media strategy!
 Brand and build a YouTube channel.


Length of Time : 1 – 3 Hours


This session can be a keynote or interactive workshop, and is for loan originators and leaders who want to stand out on social media by leveraging educational videos and content.

Add Ginger’s workbooks, Mortgage Video Planner and Leadership Video Planner, to your session to help your audience easily add video to their marketing plan.

  • Adam O'Daniel, SVP Marketing, Open MortgageGinger Bell exceeded our expectations and delivered an incredible workshop on the power of video and educational marketing content. Our loan officers were engaged for both sessions and returned home with tangible action items to implement in their businesses, and a renewed passion to get in front of the camera. Ginger answered every question, took time for 1-on-1 follow-ups after the presentation, and is now working with several of our LOs in an ongoing manner. 10/10 recommend her as a speaker, coach, and partner.    

About Ginger Bell

Ginger Bell is a 5-time Best-Selling Author, Emmy and Telly Award-winning Producer, Speaker and Training Specialist with Edumarketing Agency, a full-service marketing and video production agency focused on utilizing the power of education, new technologies, media, and personality-driven marketing to position individuals and companies as experts in their field.

Ginger helps companies and entrepreneurs create educational marketing campaigns and strategies to increase their customer base and grow their business. Her clients hire her to develop video marketing programs and branding strategies.

Her client list includes Arch MI, Total Expert, Finance of America, First American Title, FirstFunding, Fidelity National Title, Re/Max, Motto Mortgage, Homestar, Equity Prime Mortgage, Freedom Mortgage, American Pacific Mortgage, Windermere, Mortgage Girlfriends Mastermind Events, and countless entrepreneurs and small-business owners across the US.

A published author and sought-after speaker to audiences nationwide, Ginger has been named one of Mortgage Banking’s Most Powerful Women, 50 Most Connected Professionals, and Elite Women of Lending. Ginger has also been awarded the “Professional Woman of the Year” award by the National Association of Professional Women for her commitment to training and education.


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